Managed Endpoint Security: Protecting Video Meetings From Deepfakes

Consider this: A critical video meeting gets hijacked as a deepfake impersonates your CEO, issuing false directives. The consequences will be devastating. A similar case happened with a U.K.-based energy company when fraudsters used AI to deepfake the CEO’s voice, resulting in a US$243,000 monetary loss. It can happen with your organization as well. What to do? How can we protect ourselves from these threats?

Let’s dive deeper into the growing threats of deepfakes and what managed endpoint security is. Plus, we will explore how it tackles the evolving cyber threats and how you can choose the right provider for your security management needs.

At the end of this read, you can better understand how to shield your meetings from these serious security threats and keep your organization safe.

Understanding The Risk: Deepfakes In Virtual Meetings

Deepfakes are manipulated audio or video content that uses artificial intelligence to create convincing, fake versions of real people. But these are more than just tech tricks, they are evolving into security threats.

In your virtual meetings, deepfakes can impersonate key figures like CEOs or clients to trick participants into making costly decisions.

How can these threats make their way into your meetings?

• Manipulation of security data helps mask malicious activities and complicates detection.
• Deepfakes increase the attack surface to target vulnerabilities across mobile devices, laptops, and other endpoints.
• Gaps in operating systems compromise device security and create entry points for malicious actors.
• Weak security policies allow unauthorized access, which makes systems vulnerable.
• Employees using personal devices for work become easy targets for exposing critical business information.

With that, here’s how deepfakes can affect your brand:

• Impersonate HR personnel to deceive candidates or employees and damage your company’s employer brand and recruitment process.
• Impersonate your executives or stakeholders in video calls to trick employees into transferring funds or sharing sensitive financial information.
• Deepfake-driven data leaks or fraud can violate privacy laws and data protection regulations, resulting in lawsuits or hefty fines.
• Fake videos or audio can misrepresent the company to spread misinformation that harms the business’s reputation, credibility, and customer trust.

With 359 million companies worldwide, competition is fierce, and standing out is already a challenge. A single deepfake targeting your brand—whether it is spreading false information or impersonating your leadership—can destroy trust in an instant.

In such a crowded marketplace, recovering from this kind of attack becomes nearly impossible, and your business risks fading into obscurity.

What Is Managed Endpoint Security?

Managed endpoint security is a service that protects all devices connected to your network, like:

• Servers
• Laptops
• Desktops
• Smartphones

It monitors and secures them against cyber threats with a seamless defense system.

How does it work?

It has a threat detection feature that identifies and stops known and unknown threats like malware, ransomware, and phishing attacks. Managed endpoint security also makes sure your network security remains strong. It monitors traffic between devices to block unauthorized access or suspicious activity.

In addition, it includes advanced features like encryption and device control to secure sensitive data on devices and restrict unauthorized peripherals or connections. You can integrate it with your existing security infrastructure to ensure that all your systems work in sync for comprehensive protection.

You and your IT/online security team can rely on this service to manage your updates, patch vulnerabilities, and monitor device compliance. With this, you can reduce the manual workload while providing better security for your company.

All the technical terms can feel a bit overwhelming, and that is completely understandable. This is where we at Ace Cloud Hosting step in. We can simplify security for your brand with advanced solutions, like Endpoint Detection and Response (EDR) readiness.

3 Specific Ways Managed Endpoint Security Prevents Deepfakes

Learn how endpoint protection combats deepfakes and evaluate which methods align with your current security needs to safeguard your business effectively.

1. Geo-Location Restrictions

Geo-location restrictions limit access to your systems to specific geographic locations to make sure only trusted regions connect to your business. This lets you add an extra layer of security, particularly if you have remote teams or operations spanning multiple countries.

How does managed endpoint security help with this?

Through continuously monitoring your network traffic and the locations of connected endpoint devices. For example, if your team operates in the US, and a login attempt suddenly comes from an unauthorized region like Eastern Europe, the system blocks it immediately.

Use this feature to reduce your security incidents and make sure your data stays safe from high-risk areas known for cyberattacks. Plus, it lets you provide a rapid response instead of having to wait to analyze logs after a breach.

2. Zero-Trust Architecture

Zero-trust architecture assumes that no user or device is trustworthy, even within your corporate networks. It requires every connection to prove its identity and legitimacy before gaining access. Instead of relying on a secure perimeter, this approach treats every interaction as a potential threat.

Managed endpoint security enforces zero-trust architecture using a combination of:

• Security software
• Threat intelligence
• Endpoint security measures

For example, let’s say an employee logs in to your network remotely. Zero-trust will not just grant access because of a password match. It will also check the device’s security status, its location, and any unusual behavior. If something does not add up, the employee’s access gets denied or flagged.

3. Behavior Detection

Behavior detection analyzes user and device activity to spot unusual patterns that can signal a deepfake attack. Instead of relying solely on predefined rules, it identifies unexpected behavior, like a participant’s video suddenly exhibiting unnatural characteristics.

With your endpoint security system, you can monitor connected devices and their system resources for anomalies. For example, if you are speaking in a virtual meeting with a slight audio mismatch or video artifacts, the system flags it for investigation.

What makes behavior detection uniquely powerful against deepfakes is its ability to go beyond surface-level monitoring. It identifies subtle, real-time inconsistencies in media or user actions to catch manipulation even when it looks convincing.

Stopping Deepfakes: 3 Key Use Cases For Managed Endpoint Security

Explore these use cases, and as you read, identify how managed endpoint security strategies can address your industry-specific challenges.

1. B2B (Business-to-Business)

Unlike other niches, B2B deals involve long-term contracts, detailed negotiations, and significant financial transactions. However, deepfakes disrupt all these and pose unique risks to businesses.

For example, a convincing deepfake can impersonate an executive in a virtual meeting with a boutique client, offering fake bulk discounts or altered payment terms. These attacks do not just harm your client relationships—they also drain corporate resources and damage credibility in competitive markets.

Additionally, deepfakes create opportunities for your competitors or bad actors to steal your brand’s proprietary information. A manipulated video can extract sensitive details about pricing strategies, supplier agreements, or future plans.

How Managed Endpoint Security Can Help?

With advanced endpoint security management, synthetic media detection APIs can analyze video and audio streams in real time and identify signs of manipulation. Unlike other features, this can catch highly sophisticated deepfake media instead of simple, unusual activity.

You can also use anti-spoofing technologies to block hackers’ attempts to infiltrate these resources by using fake device credentials or manipulating access points.

While tools like screen recording alerts are useful for preventing data leakage, anti-spoofing addresses the root of the issue—blocking unauthorized access entirely—making it more proactive and suited for B2B scenarios.

2. Medical

The medical industry is a high-risk target for deepfakes because it handles:

• Sensitive data
• Life-saving decisions
• Critical communications

For medical-adjacent businesses like GetSafe, a malicious actor can impersonate one of your representatives during virtual meetings with healthcare providers to offer false product guarantees or alter emergency protocols. These attacks have real-world consequences that can impact patient safety and care delivery.

How Managed Endpoint Security Can Help?

Use endpoint security to integrate video watermarking into your video conferencing tools and ensure it operates effectively across all connected devices. This feature allows you to guarantee authenticity during your live meetings by embedding invisible watermarks into video streams.

You should also use biometric authentication to secure access to sensitive patient data. Without this, an impersonator can tamper with device configurations, or disrupt services.

For example, someone posing as a technician can deactivate alerts for a vulnerable senior. With 95% of older adults living with at least one chronic condition, this can prompt catastrophic consequences. Biometric authentication guarantees that only your authorized employees handle these mission-critical functions.

3. Premium Online Marketplace

Online marketplaces like Business For Sale, which specialize in connecting buyers and sellers of businesses, depend on authenticity for every transaction. Deepfakes pose a unique threat in this niche because they exploit the trust that drives high-value deals.

These are not small-scale purchases; they involve significant sums and detailed negotiations, which raises the stakes higher than in most other marketplaces. For example, a deepfake can impersonate a seller during a virtual walkthrough of a business, show fake operations, or misrepresent key financials, such as non-existent client lists.

Buyers, convinced by the realistic video, might proceed with a purchase, only to discover later that the business was misrepresented. This level of fraud does not just impact one buyer—it damages the credibility of the entire platform.

How Managed Endpoint Security Can Help?

Apply endpoint isolation to quarantine suspicious devices attempting to connect to the platform. This feature prevents fraudulent devices from accessing buyer or seller accounts, stopping potential scams before they escalate. For example, if a bad actor’s device tries to infiltrate a buyer’s negotiation, your system isolates it immediately to protect sensitive data.

Additionally, you can use geo-location restrictions to block access to high-risk regions known for cyber fraud. This guarantees only approved geographic locations can engage with your platform.

Going back to our example, Business For Sale, since they only sell to companies in Australia, geo-location restrictions can guarantee that only users from Australia or closely affiliated regions, like New Zealand, can access the platform.

3 Best Practices To Pick The Right Endpoint Security Partner

Take notes on these practices and use them to shortlist providers that align with your business goals and offer reliable endpoint security solutions.

1. Validate The Efficiency Of Backup & Recovery Features

You need to make sure your managed endpoint security provider can securely back up your data and recover it quickly during disruptions. This includes assessing whether the recovery process minimizes downtime, maintains data integrity, and protects sensitive customer information.

Without a reliable recovery plan, even minor disruptions can escalate into significant operational and financial setbacks. For example, let’s say you are a health brand selling pre-workout supplements and a deepfake impersonates your brand during a product launch, spreading fake videos with manipulated claims about your supplement’s ingredients.

Efficient backup and recovery ensure that authentic promotional content, customer databases, and marketing files remain intact and accessible, letting you quickly counter misinformation.

Here’s an example of our backup features:

Here’s what you should do to apply this best practice:

• Confirm backups protect original content from tampering or manipulation.
• Simulate data restoration to guarantee minimal downtime during a deepfake crisis.
• Ask if they store backups in multiple secure locations to protect against regional threats.
• Make sure backups synchronize across all devices to maintain operational continuity.

2. Explore Training Support Options To Strengthen Employee Awareness

Go for a provider that can equip your team with the knowledge to identify and respond to deepfake threats. Consistent training reinforces awareness to make it easier to prevent lapses that could cause serious breaches.

It also bridges the gap for non-technical staff and guarantees that everyone, regardless of their role, understands the importance of digital security. For example, let’s say you are in the build-and-construct niche like this outdoor pavilion maker.

Most employees in such a business are involved in manual labor and may not be familiar with advanced digital threats like deepfakes. Without proper training, these employees may fail to recognize the warning signs, which leaves your business vulnerable to scams.

To give you an example, here’s our security awareness training program:

Here’s what you should do to apply this best practice:

• Look for flexible formats like interactive workshops, webinars, or real-world simulations.
• Use post-training assessments to verify your team understands and applies the knowledge.
• Confirm the training evolves to include emerging threats and new attack tactics.
• Make sure the training addresses deepfake scenarios specific to your industry, like virtual client presentations or supplier communications.

3. Request Transparency In Reporting For Better Decision-Making

Transparency in reporting is not just about tracking threats; it is about understanding the unseen risks deepfakes bring and equipping your business to respond intelligently. But a good provider should not just hand over technical jargon—they should translate data into actionable insights that help you adapt and strategize effectively.

Additionally, transparent reporting reveals patterns you might otherwise miss, like whether your team or technology is the weakest link in preventing deepfake intrusions.

Here’s what you should do to apply this best practice:

• Request insights into how your employees interact with flagged systems to uncover internal vulnerabilities.
• Request actionable recommendations directly tied to your business’s specific risks, like protecting design intellectual property.
• Ask for breakdowns of threat origins and their targeted endpoints, like design files or virtual presentation tools.
• Inquire about detailed logs of deepfake-related incidents, including access attempts and resolution steps.

3 Challenges When Applying Managed Endpoint Security Against Deepfakes

Identify which of these challenges applies to your business, and highlight the steps you can take to strengthen your managed endpoint security strategy against deepfake threats.

1. Limited Resources

Limited resources mean not having enough time, staff, or budget to fully implement and maintain managed endpoint security. For many businesses, this challenge is magnified when dealing with deepfakes, as these threats require advanced tools and proactive monitoring.

Without the right resources, you can overlook vulnerabilities, which leaves you and your staff exposed to attacks. Plus, deepfakes often exploit gaps in smaller teams or strained budgets, targeting businesses that cannot monitor or respond in real-time.

Here are the best ways to face this challenge:

• Partner with managed security providers who can cover gaps in expertise.
• Focus on key assets and prioritize protecting critical endpoints and sensitive data.
• Seek scalable solutions so you do not have to pay for different tools as your business grows.

2. Resistance To Change

Resistance to change means your employees or teams hesitate to adopt new technologies or processes, even when they are designed to improve security. Concerns about data privacy often add to the hesitation, with employees fearing that new tools can monitor their activity too closely or mishandle personal information.

This reluctance to embrace change slows down your security efforts and makes it harder to stay ahead of attackers who exploit these gaps.

Here are the best ways to face this challenge:

• Choose tools with intuitive interfaces to minimize learning curves.
• Offer hands-on training and provide step-by-step guidance on using the new tools effectively.
• Share real-world examples of deepfake attacks to highlight the importance of new security measures.
• Celebrate small wins and recognize team efforts when they adopt and implement the new system successfully.

3. Overconfidence In Automation

While automation is powerful, it is not foolproof—especially when dealing with deepfakes, which can mimic real-world behavior and evade detection. For instance, an automated tool might flag unusual activity but fail to identify a convincing deepfake impersonation in a virtual meeting.

Without human oversight to verify alerts, you can fall into a false sense of security and leave vulnerabilities exposed.

Here are the best ways to face this challenge:

• Schedule regular audits. To do this, manually review security logs and flagged incidents for anything automation might miss.
• Review instances where automation incorrectly flags benign activity to refine settings and reduce unnecessary disruptions for employees.
• Encourage collaboration between IT, security, and operational teams to make sure everyone understands and supports automation’s role in threat management.
• Create clear steps for employees to follow when automation flags suspicious activity.

Conclusion

To wrap up, review which vulnerabilities in your video meetings need immediate attention. You should gather your team to create an action plan to make sure everyone knows their role in securing your virtual spaces.

Then, check if your current tools can handle threats like deepfakes or if upgrading to managed endpoint security is the smarter move. If it is the latter, Ace Cloud Hosting can be your needed upgrade.

Our cybersecurity solutions and experts can help you navigate the scary and complicated world of deepfakes. Book a Free Consultation with our experts today and see how we can guide you in staying proactive.

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